
No Hype. Just Rare.
Born in Canberra, Rare Australia isn't about chasing trends or feeding the hype machine. We're here for the ones who move different & the originals, the outsiders, the bold. Every piece we drop is designed with intention, not noise.
We believe style speaks louder than slogans, and confidence doesn’t need to shout. Minimal. Clean. Unapologetic. That’s Rare.
This isn’t fast fashion. This is a statement that stripped back, built to last, and made to stand out in a world that blends in.
Be seen. Stay RARE.
Why RARE?
- Premium Quality: Experience unmatched comfort and durability with our high-quality fabrics.
- Iconic Style: Our minimalist yet bold designs are perfect for making a statement without saying a word.
- Versatile Wear: Whether you’re hitting the streets or lounging at home, RARE fits every occasion.
RECENT DROPS

Afterpay Available
Shop Now, Pay Later with Afterpay
We understand that great style shouldn’t wait. That’s why we’ve partnered with Afterpay to bring you flexible payment options. Grab your RARE gear today and pay in easy, interest-free installments.
Shop the Look
- Men’s Collection: Discover timeless pieces with a modern twist.
- Women’s Collection: Embrace elegance and edge with our exclusive designs.
- Unisex Collection: Perfect for anyone who values style over stereotypes.
Join the RARE revolution and redefine your wardrobe with pieces that are as unique as you are. Browse our collection and grab your RARE now!
Some Stories:
Shop with Confidence
Enjoy a seamless shopping experience with RARE. Our user-friendly online store makes it easy to find and purchase your favorite summer fits. Plus, with Afterpay, you can buy now and pay later, making it even more convenient to update your summer wardrobe.
Get ready to turn heads this season with Summer Fits by RARE. Browse our collection today and make this summer your most stylish one yet!
Explore our summer collection now and beat the heat in style!
RARE Minimalist Version I Tees
Introducing the RARE Minimalist Version I Tees, the perfect blend of simplicity and style. Designed by The Fabricate, these tees offer a clean, modern look that seamlessly fits into any wardrobe. Crafted from high-quality, breathable fabric, they provide ultimate comfort and durability.
Follow RARE Australia on Instagram
Why Follow Us?
- Exclusive Sneak Peeks: Get a first look at our latest collections and upcoming releases.
- Style Inspiration: Discover how to style your RARE pieces with daily outfit inspiration from our community.
- Special Offers: Enjoy exclusive Instagram-only promotions and discounts.
- Behind-the-Scenes: Go behind the scenes with RARE's team and see how your favorite pieces come to life.
Join the RARE movement and stay stylishly informed. Follow us on Instagram today!